Project Overview — ProTaxi
ProTaxi is a modern mobility brand developed and launched entirely by Marketing One. The project started from zero, where we created the brand concept, identity, and positioning, and later expanded into a full digital and market activation strategy. With a 100% electric fleet, ProTaxi introduced a new standard of urban transportation, focusing on reliability, service quality, and customer experience.
Our work included brand creation, digital marketing, video content, website development, fleet branding, and ongoing market communication. Within its first year, ProTaxi became one of the most recognized taxi brands in its city, setting a new benchmark for mobility services and demonstrating how a brand can scale from concept to market leader through strategy, design, and performance-driven marketing.
