Project Overview — Blue Star Shopping Center
Blue Star Shopping Center is a long-standing retail and lifestyle destination in the heart of Durrës, with over 15 years of market presence and a wide selection of stores and entertainment offerings for local shoppers.
Marketing One has collaborated with Blue Star for over five years, supporting the center through a complete brand refresh, website development, social media marketing, and video production. The partnership has focused on modernizing the center’s identity, improving digital communication, and enhancing customer engagement across online and offline channels.